The lure of growing a small online business is ever-present due to the relative convenience and value it offers. However, when it comes to executing digital advertising campaigns, there are multiple variables that determine the success rate and can often be intimidating to those with little to no experience. Most small
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In the marketing arena, marketers are always on the lookout for great things that will keep them ahead of their competitors in the market. You do not have to worry anymore because the solution lies in your purse or the pocket. We are living in an era where mobile marketing is
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Each company develops a brand for itself, be it a brand for a product, or a service. Proctor and Gamble were the first company to begin brand management and this segment of marketing has become one of the most important management subjects for any business. It takes a long time to
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Brand image refers to a unique business identity carried by an organization. It refers to an image perceived by the potential customers as unique solution to their problems. This means that you have to portray the identity of your organization which best represents the values and core spirit of the company.
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Business marketing is when a business markets and sells its goods and services to other businesses or organizations. These other organizations may resell these goods and services or use them in their own business to support their operations. Business marketing is often called as industrial marketing or business-to-business (B2B) marketing. The
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Advertisement is known to be the key to a successful business. There are many forms of advertisements. Media is one among them. With the growing need of advertisements for developing business, there has been a considerable growth in the number of media advertising agencies. Different Forms of Media Advertising The different
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Just about every web designer has got a plethora of web designing tools that they make use of each day. Of all the tools in their tool belt, it is very probable they own one or more tool that belongs in one of four types of web designing tools. Mock-up/ Wireframing/
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It is extremely important to test mobile applications and e-commerce websites so that it will not compromise on several factors such as customer data security, user experience, secure transaction, mobile responsiveness and quick load time. In addition, the success of your e-commerce web application depends largely on smooth and proper functioning
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